Meal Tree – Food Donation Platform

The drive behind the Meal Tree Project stems from my deep passion for sustainability and the desire to provide a valuable service to people worldwide. Growing up in a developing country and observing individuals who struggle to access daily meals has been a significant source of motivation. Food is a fundamental necessity, and its demand is universal. It’s my firm belief that every individual should have equitable access to it without any form of discrimination.

Furthermore, I am deeply concerned by the pervasive issue of unnecessary food wastage. There is an alarming amount of food that goes to waste needlessly. This has spurred me to take action and contribute to the fight against food waste, aiming to prevent such unwarranted loss. I firmly believe that the more effort we collectively invest in addressing this problem, the closer we come to finding a solution. I have faith that if people had the means, they would readily make a positive impact.

Secondary Research

• Examine the current efforts taken to combat food wastage
• Understand the key players in food wastage and who requires food donations
• Consider existing food donation apps in the market
• Consider elements of material design and how it can be applied on android interfaces.
• Gain knowledge of app design, interaction design and user Centered design

Primary Research

• Critically review existing food donation applications
• Derive User personas for possible users of the meal tree app.
• Conduct questionnaires on food banks and possible donor organisations to understand how organisations currently deal with food and donations
• Examine the content required for food donation app, what features would be useful for donors.
• Run a focus group to gain insight into user preference on designs
• Conduct an interview with food distributors